Author Interview

Title – Cash Cool : A Teen’s Guide to Mastering Money in India

Author – Jigar Gaglani

Isbn –  9789363558229

Publisher – Evincepub Publishing

About the book – Hey teens! Want to make your pocket money work harder for you? And parents, ready to help your teen build smart money habits?

Cash cool – A teen’s guide to mastering money in India is here to guide you both! Practical ways of managing money is one of the most important skills needed when you hit the working world. However, this important topic is not often studied and discussed in our schools, colleges or households. This book was written with a lot  of passion to bridge that gap.

Cash cool covers everything, from spending and saving smartly to earning extra cash on the side and even investing in ways that make sense for an Indian teen – whether you are residing in a busy city or a quieter town or village in India. It shows how to avoid pitfalls and scams in today’s digital UPI world and resist the fear of missing out (FOMO). Plus, it shows how giving back to our community can feel just as good as building wealth. With fun activities, easy tips and hacks and practical advice for parents in every chapter, Cash cool will help teens take the first steps in their money journey.

As our late ace investor Rakesh Jhunjhunwala once said “Start early, dream big, and let your money grow with you.”

Author Interview Questions with Jigar Gaglani

Interviewer : How did you find your publisher?
Answer – Luckily my publisher was very supportive and professional and provided all the support that a first time writer would want. They handled all the back end logistics well taking away a lot of burden away from me and allowing me to focus on the core writing of my book.

Interviewer :What was the most challenging part of publishing?
Answer – The back end part like getting the copyrights, making the book ready for Amazon, Flipkart and other websites as well as post publication marketing can be a challenge. However, due to my publisher’s support, I did not find these elements too challenging as they took care of these aspects although this is worth mentioning for other aspiring authors.

Interviewer :How did you feel when you held your first printed copy?
Answer – It gave me immense confidence and pleasure and established the fact that if you put your heart and mind to something, you will ultimately achieve the end result.

Interviewer :Did you ever face rejection from publishers?
Answer – Thankfully none.

Interviewer :Do you think self-publishing is a good option?
Answer – Yes, it is a good option especially when you are a new writer and want to test the waters.

Interviewer :What advice will you give to new authors about publishing?
Answer – Just follow your passion and get your work published without fearing criticism. Put your best efforts and leave the rest to fate.

Interviewer :How important is book cover design for you?
Answer – Book cover designing is very important as that is usually the first thing that any avid reader would spot especialy in case of first time/new writers. Book covers should aptly summarise the key messaging of the book.

Interviewer :Do you believe book marketing is more difficult than writing?
Answer – Yes, it is certainly difficult in today’s age. Due to a significant increase in online presence in the recent years, your book may not reach the right audience/reader base if it is not marketed well.

Interviewer :How do you promote your books?
Answer – I usually promote it through my public profiles on social media that include linkedin, facebook and instagram. My publisher also assisted me in this based on their experience with other authors.

Interviewer :Do you think social media helps authors today?
Answer –Definitely, it helps increase the reach of the book and its messaging in a short time which could not have been thought of a few years before.

Interviewer :What kind of readers do you want to reach with your books?
Answer –Particularly for ‘Cash cool’, I want this to reach all the teenagers and young adults who will or have just started their journey of managing their finances, budgeting, saving, investing etc. I also want to reach out to the parents of the teenagers and young adults so that the book may serve as a guide to them for inculcating sound financial habits in their children. Finally, I would also wish for the book to reach out to our education policy makers so they may include the key messaging of the book in today’s school and college curriculum.

Interviewer :Have you received any memorable feedback from readers?
Answer – I have been truly humbled and fortunate in getting many memorable feedback not just from teens but from the parents as well from all throughout the country suggesting how invaluable the advice in the book has been for them.

Interviewer :Do you reply to your readers on social media or email?
Answer –Yes, I certainly do.

Interviewer :How do you feel when someone says your book changed their life?
Answer –It feels blessed to be in that situation knowing that your work is appreciated and has touched someone’s life in a positive way.

Interviewer :What do you enjoy more—writing or interacting with readers?
Answer – I truly enjoy both as the first one links back to my passion and the latter helps me in evaluating the genuine feedback from my readers which in turn motivates me further.

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