Tag: best email marketing software and tools

Email marketing is considered one of the most powerful tools in enhancing the marketing dynamic of a company. In a recent report it has been verified that about 99% of everyday users check their emails, whereas around 40% B2B marketers have commented on the importance of email marketing that drives traffic to their own businesses. It has also been proven that at least 73% of today’s millennials prefer to communicate via email rather than using any other platform to discuss advertisements, or make business transactions and deals etc, in the process build trust with their customers, which is also the main reason why email marketing has always been in vogue. Any business thrives on the backbone of trust and here, email marketing stands out as one of the primary and integral tools to boost a business’ long term growth.